Having grown from a one-man operation to a leading provider of electrical, renewable energy and construction services, DICE required a new logo and visual identity that matched the progressive and resourceful nature of the business.
Inspired by their previous logo, and the visual associated with the name DICE, a deconstructed cube was developed to represent the multifaceted nature of the business.
The dynamic new identity was implemented across various applications including business cards, social media profiles, tradeshow banner and service livery.
Completed while working at Boab Design.